Verizon 5G Maps

Project: Roll out a new map experience that would illustrate the reach of Verizon’s coverage, while also educating users about 5G’s advantages.

Role: As ACD I directed strategy, experience and visual design for a team of 4 creatives.

Outcome: Working with stakeholders from both the business and consumer sides of the VZ organization, we were able to deliver a solution that met the intended audience’s needs.

URL: https://www.verizon.com/coverage-map/