Verizon Navigation Redesign
Project: Rethink the entire architecture of both the consumer and business sides of the Verizon site.
Consumer: Focus on individual customer needs.
Business: Prioritize organizational needs.
So many stakeholders on this one!
Role: As ACD I lead a team of 4 UX and Visual designers over a period of 8 months to create a visual and structural system that could be applied to both the consumer and business sides of the platform.
Outcome: Created the foundational site architecture that increased accessibility to the site while also addressing a vast group of stakeholder needs. It may not surprise you to know that this project is still ongoing.
URL: www.verizon.com